The African calabash or gourd comes in different shapes and sizes. Nations of Africa and in other parts of the world have found varying uses for these containers and symbols of human expression. Calabashes have carried milk, sorghum beer, water, grain and other foodstuffs for many households on the continent of Africa. If one selected to have a lid for one’s calabash; it is important to note that no one lid is meant to fit more than one calabash. This is uniqueness at play.

Our beaded calabash speaks to the relationship that we form with our clients and partners: To drink from the same source, share knowledge and skills and create a unique and yet common understanding of where we want to take our brands, marketing and advertising strategies.